Geeking Out Together: The Rise of Shared Interests in Dating
With Coldplay announcing the addition of more shows just a few days ago due to overwhelming demand, it's clear that for people in India music isn’t just a vibe—it’s a whole love language. According to research from Bumble, the women-first dating app, 7 in 10 (69%) people in India say that music a very important important factor when it comes to strengthening romantic relationships*. Hence, it's no surprise that events like the upcoming Coldplay concerts are becoming prime opportunities for singles to connect. In fact, in 2025, dating is all about finding someone who “gets it.” According to Bumble’s latest 2025 Dating Trends, 49% of single Indians believe unique and quirky interests are now key to attraction**. For singles today, geeking out over shared interests doesn’t just fill your social calendar—it’s now an integral way of bonding. In fact, half (49%) of GenZ singles agree that geeking out on something together is a form of intimacy. This trend isn’t just about fun—it’s about proving that love and intimacy really is in the details. Ruchi Ruuh, Bumble India’s Relationship Expert says, “Today’s singles are looking for something deeper than just surface-level attraction—they’re seeking shared experiences and authentic connections that align with who they really are. For 1 in 2 women globally on Bumble, showing up** authentically while dating means leaning into their passions and interest - so whether it’s waxing lyrical over a love for Coldplay’s music at their concert, diving into fandoms, or bonding through niche hobbies like thrifting or wine tasting, singles today want partners who share their world and their quirks. Dating should no longer be about just impressing someone—it’s about finding someone who’s already impressed by your uniqueness. And maybe, just maybe, someone who sings “Yellow” as loud as you do.” To help one navigate this trend, here are some tips from Bumble for turning shared interests into meaningful relationships: •
With Coldplay announcing the addition of more shows just a few days ago due to overwhelming demand, it's clear that for people in India music isn’t just a vibe—it’s a whole love language. According to research from Bumble, the women-first dating app, 7 in 10 (69%) people in India say that music a very important important factor when it comes to strengthening romantic relationships*. Hence, it's no surprise that events like the upcoming Coldplay concerts are becoming prime opportunities for singles to connect.
In fact, in 2025, dating is all about finding someone who “gets it.” According to Bumble’s latest 2025 Dating Trends, 49% of single Indians believe unique and quirky interests are now key to attraction**. For singles today, geeking out over shared interests doesn’t just fill your social calendar—it’s now an integral way of bonding. In fact, half (49%) of GenZ singles agree that geeking out on something together is a form of intimacy. This trend isn’t just about fun—it’s about proving that love and intimacy really is in the details.
Ruchi Ruuh, Bumble India’s Relationship Expert says, “Today’s singles are looking for something deeper than just surface-level attraction—they’re seeking shared experiences and authentic connections that align with who they really are. For 1 in 2 women globally on Bumble, showing up** authentically while dating means leaning into their passions and interest - so whether it’s waxing lyrical over a love for Coldplay’s music at their concert, diving into fandoms, or bonding through niche hobbies like thrifting or wine tasting, singles today want partners who share their world and their quirks. Dating should no longer be about just impressing someone—it’s about finding someone who’s already impressed by your uniqueness. And maybe, just maybe, someone who sings “Yellow” as loud as you do.”
To help one navigate this trend, here are some tips from Bumble for turning shared interests into meaningful relationships:
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