Travis Scott’s Latest Air Jordan 1 Is About to Close the Year Out with a Bang
StyleHere’s when and how to cop the velvety smooth kicks.By Adam CheungNovember 5, 2024Save this storySaveSave this storySaveAll products are independently selected by our editors. If you buy something, we may earn an affiliate commission.Just as it seemed like the sneaker world was slowing down a bit, the Travis Scott x Air Jordan 1 Low OG ‘Velvet Brown’ arrives. Unveiled just weeks after the ‘Medium Olive,’ the devil might work hard, but the Swoosh's collab department works harder.Rumors of the ‘Velvet Brown’ began spreading all the way back in January this year, but after months of waiting, the hotly anticipated sneaker remained nowhere to be found. That led to reports suggesting that the drop might have been cancelled altogether. Thankfully, the Utopia artist's ninth (!) take on the silhouette has now been confirmed by the powers that be.Travis Scott x Air Jordan 1 Low OG ‘Velvet Brown’ GoatLanding in the Texas rapper's signature earthy color palette, this Air Jordan 1 Low OG features an all-suede build in a ‘Dark Mocha’ shade. As with all of his Jordan Brand collabs, the leather Swoosh has been flipped back-to-front on one side, while the alternate faces the normal way.Cactus Jack emojis are stitched around the heel, and the sneaker rests on top of a chocolatey midsole that's infused with Nike Air tech for added comfort and bounce. The ‘Velvet Brown’ comes with brown laces by default, but Scott has kindly add a few extra pairs in the box just so you can switch 'em up a bit.Travis Scott x Air Jordan 1 Low OG ‘Velvet Brown’ GoatAs well as the ‘Velvet Brown,’ Travis Scott will be releasing even more Jordans over the next few months, including the ‘Pink Pack’ and a follow-up to the Fragment Design collab from three years ago. Y'know, the pair that Ben Affleck just won't stop flexing. So if you're a serious collector, your bank account is about to be in a whole world of pain.The Travis Scott x Air Jordan 1 Low OG ‘Velvet Brown’ is set to release on December 21 at Nike, the SNKRS app, and select stockists worldwide for $150.Travis Scott x Air Jordan 1 Low OG ‘Velvet Brown’ GoatThis story originally appeared on British GQ.
All products are independently selected by our editors. If you buy something, we may earn an affiliate commission.
Just as it seemed like the sneaker world was slowing down a bit, the Travis Scott x Air Jordan 1 Low OG ‘Velvet Brown’ arrives. Unveiled just weeks after the ‘Medium Olive,’ the devil might work hard, but the Swoosh's collab department works harder.
Rumors of the ‘Velvet Brown’ began spreading all the way back in January this year, but after months of waiting, the hotly anticipated sneaker remained nowhere to be found. That led to reports suggesting that the drop might have been cancelled altogether. Thankfully, the Utopia artist's ninth (!) take on the silhouette has now been confirmed by the powers that be.
Landing in the Texas rapper's signature earthy color palette, this Air Jordan 1 Low OG features an all-suede build in a ‘Dark Mocha’ shade. As with all of his Jordan Brand collabs, the leather Swoosh has been flipped back-to-front on one side, while the alternate faces the normal way.
Cactus Jack emojis are stitched around the heel, and the sneaker rests on top of a chocolatey midsole that's infused with Nike Air tech for added comfort and bounce. The ‘Velvet Brown’ comes with brown laces by default, but Scott has kindly add a few extra pairs in the box just so you can switch 'em up a bit.
As well as the ‘Velvet Brown,’ Travis Scott will be releasing even more Jordans over the next few months, including the ‘Pink Pack’ and a follow-up to the Fragment Design collab from three years ago. Y'know, the pair that Ben Affleck just won't stop flexing. So if you're a serious collector, your bank account is about to be in a whole world of pain.
The Travis Scott x Air Jordan 1 Low OG ‘Velvet Brown’ is set to release on December 21 at Nike, the SNKRS app, and select stockists worldwide for $150.
This story originally appeared on British GQ.
