Jenny McCarthy and a Topless Donnie Wahlberg Bring the Holiday Mischief in Formless Beauty’s 2024 Card (Exclusive)

The iconic duo takes on the role of Mrs. Claus and the naughty elf to promote McCarthy's new holiday makeup bundles

Iconic duo Jenny McCarthy and Donnie Wahlberg are back, bringing holiday cheer and a dash of mischief with their 2024 holiday card for Formless Beauty.

McCarthy takes on the role of a playful Mrs. Claus, while her “naughty elf” Wahlberg, topless and in festive red-and-green striped underwear, adds his own cheeky charm.

McCarthy, who launched Formless Beauty to make clean beauty accessible, is introducing multiple holiday bundles this season, including the Bronzed Beauty Palette, Elevate Mascara, Majestic Gloss, and Flutter Lashes. 

Related: Jenny McCarthy’s Formless Beauty Launches New 2-in-1 Lip-Blush Duo: ‘Perfect Combination’ (Exclusive)

Each bundle comes with a limited-edition autographed holiday card that has become a fan-favorite collector’s item.

“These holiday cards started as just a fun thing to do, but now they’re a tradition! We have customers begging us for them,” McCarthy, 52, tells PEOPLE. "It’s such a joy.”

Donnie, 55, who joins her in the festive photo shoot each year, tells PEOPLE, “This is our third card! It’s something we look forward to doing together.”

This year’s card sees Mrs. Claus enjoying a bit of bubbly in a luxurious bath, while her “naughty elf” indulges in some holiday mischief. “I thought, what would Mrs. Claus’ bathroom look like in the North Pole? What would her naughty elf be up to?” says the Masked Singer judge.

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While the couple is all about bringing fun to the holidays, McCarthy is deeply committed to quality in her products. A strong advocate for clean beauty, she ensures that Formless Beauty’s products are carefully formulated with sensitive, ingredient-conscious users in mind.

McCarthy is very hands-on, often connecting with fans and customers on social media to offer tutorials and answer questions. “This is a passion project, and I’m incredibly proud of it,” she says.

When asked about their holiday message to fans, McCarthy says, “Just gratitude. Your support means the world, and I hope this holiday card brings a little extra joy to everyone who gets it.” Wahlberg echoes the sentiment, adding, “It’s a fun way to celebrate the season. There’s nothing quite like a Donnie and Jenny Christmas card in your mailbox!